Marketing That Fills Departures
Travellers scroll for weeks before they book, and most of them never speak to an agent. 6social Digital is a London agency that helps travel agencies get seen during that research, earn trust before the first call, and turn interest into enquiries — with content, paid ads, email and web handled by one senior team.
Travel is sold on trust and timing
Nobody books a holiday on impulse. They research for weeks, compare you against the big booking platforms, and only enquire once they believe you’re credible and the moment is right. We build marketing around that journey: a brand that looks trustworthy, content that keeps you in view while they decide, and campaigns timed to when people actually book.
Content that makes people want to go
Generic content looks like everyone else’s. Our in-house production team plans, shoots and edits short-form video and photography that shows real trips and the people who plan them — the room, the view, the consultant who has actually been there. We handle the whole pipeline, from concept to publishing, so your team can stay on the phones.
Enquiries, not just likes
Followers don’t pay commission — bookings do. We run paid campaigns across Meta, Google and TikTok, send every click to a page built for that trip, and track forms, calls and messages so you can see which spend produced which enquiry. Reporting is monthly, in plain English, and tied to enquiries and revenue.
Bring past clients back
The cheapest booking is the second one. We set up the email flows that do the follow-up for you: quote reminders, pre-departure messages, a welcome-home request for a review, and a nudge when it’s time to plan the next trip.
What's included
- Marketing audit and a 90-day plan built around your booking windows
- Social media management and community replies
- Photo and video production, including short-form reels
- Paid campaigns on Meta, Google and TikTok with landing pages
- Email flows for quotes, pre-departure and repeat bookings
- Monthly reporting tied to enquiries and revenue
Further reading
Our guides for travel agencies: what actually brings bookings, social media for travel agencies and paid ads and email.
Run a travel agency? Book a free strategy call — we’ll show you exactly what we’d change first.
Book a free strategy call